Fabiano de Abreu, owner of the communication group MF Press Global, has been pointed out by journalists as the greatest creator of personalities in th

These achievements are recognized by renowned international journalists: Marco Mendonça, director of the Union of Professional Journalists of Rio de Janeiro, Marcos Malta (O Regional), Karina Fernandes (Meia Hora), Bruno Ferreira (O Dia),
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27/11/2018
These achievements are recognized by renowned international journalists: Marco Mendonça, director of the Union of Professional Journalists of Rio de Janeiro, Marcos Malta (O Regional), Karina Fernandes (Meia Hora), Bruno Ferreira (O Dia), Silvia Rodas (The People), Marco Moreira (O Globo). For four consecutive years, Fabiano received the "Personality of the Year" Award in Brazil, and also the Brazil International Film Festival Award in Rio de Janeiro. He also received the recognition from HiperShape Magazine as the pioneer, precursor and creator of the so-called fitness muses.
 
In 6 years of existence, his company, MF Press Global has created more than 500 characters, which positions the agency and the publicist Fabiano de Abreu as the biggest creator of celebrities in the history of the Brazilian press. Artists have become famous through Fabiano's creative mind: Sue Lasmar has become "the most perfect body in the United States”. Fernanda D'avila, former ballerina of Faustão is the "muse of the thin waist"and Cris Cyborg the "MMA machine”. Her argues with Ronda Rousey on the social media also have the touch of Fabiano de Abreu. It caught the attention of the UFC. Many characters have become celebrities both in Brazil and abroad, such as "Muse of Arbitrage" Fernanda Colombo, with articles about her in more than 140 countries.
 
“Sometime ago, I looked at Fernanda D'avila and said,”You look good, but you're not very muscular. You represent the ideal of health and fashion. "You're a fashion-fitness model. All linked to wellness, health, gastronomy, fitness, in general. We started to advise nutritionists and doctors, and then it has opened several doors to me,  and I am grateful for it. I call this clean media, divulging people who bring something useful and cooperates to our society”, said Fabiano de Abreu.
 
Such creativity may have to do with the fact that Fabiano has one of the highest IQ score in the world. The advisor is member of Mensa International, a worldwide society of geniuses. However, Fabiano declares that his success is also because of his fellow journalists: "My job is to have ideas, but it would not be worth if these ideas couldn’t find any journalists, professionals who listen to our "crazy ideas", and now are in prominent positions in the media, which proves my theory that humility and wisdom open doors to development.